Here Is How You Can Get Better Engagement,
Free Leads, and More Sales

Are you an entrepreneur who’s trying to grow your Facebook engagement? Are you trying really hard every day but it’s still not working out for you? If your answer is YES then you should definitely read on.

In this post, you’ll learn the best PRO tips that will help you increase your Facebook engagement with less time and effort. Sounds good? Ok, then let’s begin 🙂

Why is Facebook Engagement Important?

Facebook engagement is important because that is your traffic. And every business needs it to stay alive. Your audience will also see you as a leader (even if you’re not there yet).

If you don’t want to invest in advertisement then this is the best way to reach out to people.

Because this is a free way of getting in front of your audience it is going to take longer to get more traffic but it certainly works like a charm. So let’s start with the tips.


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1.) Give value, inspire and entertain:

When you are sharing your posts make sure they are full of value and knowledge. That means you are helping people solve their problems. Your Facebook Engagement will get better because your audience will love learning from you.

Example:  If you are in health and fitness niche share a couple of tips on how to lose 10 pounds in a month.

Creating valuable social media posts on laptop

You can also inspire and entertain them with your own stories. Probably you already heard that facts tell but stories sell. Don’t be afraid to share your true story because you never know who you can help.

The more you open up,  the more they trust and engage with you. Just make sure you don’t share too much 😉

2.) Post at the right time:

If you want to have more Facebook engagement you will have to post at the right time. That means you will have to post when most of your audience is online.

Here is a short video with a POWERFUL HACK that will help you figure out when most people are on Facebook:

3.) Laser target your audience:

If you don’t know who your target audience is, you will waste a lot of your precious time. But you probably don’t want to do that, do you?

You can’t sell your products or services to people that are not interested in them. Learn from my video below who your target audience is and where to find them:

4.) Short posts are better:

It’s called FaceBOOK, but let’s be honest, people don’t want to read long posts. We are living in a busy world so no one has time to read a “novel” on your profile.

If you want to share more information then make a Facebook live video. But focus on making short posts because they get more Facebook engagement.

Sometimes a short post is more powerful than a long one. You will still brand yourself and your business. As long as you stay consistent your Facebook engagement will increase.


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5.) Share quality content:

Are you sharing a lot of quotes? If your answer is yes then I have some bad news for you. Quotes won’t make you money.

It’s okay to share quotes here and there, but it’s more important to share your story and value. That way people get to know who you are. So be careful how many times you share quotes.

So what can you share beside quotes? Here are some great ideas:

  • Talk about your story,
  • Share your experience and knowledge,
  • Post about your life (lifestyle),
  • Share quick tips
  • Post your selfies (extra boost for your Facebook engagement)

If you struggle to come up with new quality content ideas, then you should definitely check out my blog post with 120 Killer Social Media Content Ideas Your Audience Will Love.

6.) Use great (quality) images:

Have you ever seen someone who used low-resolution images? Did they have a lot of Facebook engagement on their posts? Probably not 😉

If you want to attract people to your post use quality images. That doesn’t mean you have to get professional pictures. Here’s an example of a bad and good quality photo:

Here’s how you can make great pictures with your smartphone and two apps:

– Make sure you have good lighting
–  If you are taking a picture of yourself (selfie) – SMILE baby, smile! 🙂
–  Use these two apps: Snapspeed & Airbrush

7.) Make Facebook live videos:

This is a no-brainer. Facebook loves it when you use their tools, and this is one of them. If you have more information to share then this is a great way to do it. Like we said before; “Ain’t nobody got time for long Facebook posts!” 😉

Facebook will reward you for using their tool and they will share your content with more people. More Facebook Engagement = More people = More free traffic

Also, your audience will connect with you and trust you faster if they see your beautiful face.

If you don’t know where and how to start with Facebook Live videos, then get your FREE guide + 30 Day Video Challenge here.

8.) Ask questions:

Usually when you ask a question people respond to it. This is a great way to boost your Facebook engagement and get more eyeballs on your posts.

Besides asking questions in your post you can also ask questions while you are responding to their comments. Great connections are built this way.

Still not sure what to post on Facebook? Luckily, my friend Angie created an amazing resource to help you out! This free printable cheat sheet outlines 100 ideas of what to post on social media.

100 Ideas Of What To Post On Social Media

It’s a total lifesaver for small business owners and marketers. Now you can stop the social media overwhelm and finally boost your Facebook engagement. Grab the free cheat sheet here.

9.) Respond to comments:

When you respond to comments, you also boost your post into your audience’s news feed. More people will see it even if you made it a couple of days, months or years ago.

When responding to their comments, be fun, ask questions and entertain them. People are likely to respond back. So more Facebook engagement you have the more popular your post or video will be.

10.) Be consistent and don’t give up:

Some leaders don’t post every single day because they already have a big following. But if you just started growing your business or you still don’t have a big audience who trusts you, then post every single day.

post on your Facebook daily

Consistency always pays off. But you also have to know that it’s going to take some time. Your audience has to get to know you and trust you.

Like we said before there are no sales without trust. By being consistent you will show them that you are not a quitter. We all know no one wants to work with quitters. Do you agree?

11.) Use Facebook Stories:

You can only post 1-3 times per day on your profile. If you post more, your engagement will go down.

I suggest you post only once per day on your profile and then use your Facebook Stories to post everything else that you want to share with your Facebook friends.

You can promote your business just make sure it is not spammy. Share your lifestyle, and you can also make videos with short tips.

12.) Be active in groups and pages:

When your name pops up in groups and pages consistently, more people will start noticing you – especially if you help them.

This way they will start adding you, your Facebook friends list will grow faster, and they will see you as someone who can help them solve their problems.

It will take time to build that trust but this is the way to show yourself as an expert in your niche.

And remember; when your list grows, so will your Facebook engagement.

13.)  Use CTA ( call to action):

When you tell people what to do next they are more likely to do what you tell them. Here are some examples you can start using today:

CTA (post) examples:
– Let me know your thoughts⬇
– Let’s c.o.n.n.e.c.t 📩
– 👍❤ this post

CTA (video) examples:
– Show me some love on this video
– Share your thoughts and comments below
– If you agree with me comment YES below
– Send me a message / inbox me

In the next point, I will explain why there is such a difference between CTA in a post or in a video so keep reading.

14.) Avoid engagement bait:

If you are asking for likes, comments and shares then STOP it right away! This is hurting your engagement. Learn more in the video below:

15.) Test, test, test:

When you learn something new always test it out. We are all in different niches and we have different products. Figure out what works best for your niche and brand.


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Conclusion:

There are many different social media strategies and some work better than others. Also, social media is changing every single day.

What worked in 2014, doesn’t work in 2019. We have to adjust but don’t worry.

If you follow the tips shared above and you take massive action, then you’ll see great results.

Tell me in the comments below – what do you have to change this year in your Facebook marketing to increase engagement?