Struggling To Get Your Social Media Engagement? Here’s Why…
Did you ever wonder how some people are getting a ton of Social Media engagement? If you have, then you are in the right place. We are going to cover the top 10 biggest reasons why 97% of entrepreneurs fail to get more engagement.
However, I do have to be honest with you. You will need to put in some work to achieve better results. When it comes down to Social Media, you can’t just wing it. But don’t worry, I’ll walk you step by step.
Before we start, I would like to invite you to our FREE Coaching Group for all entrepreneurs who want to learn new expert Social Media Marketing Techniques, Pinterest Marketing Strategies, Lead Generation Tips and so much more. CLICK HERE and join us now 🙂
This post includes affiliate links to products I really love and recommend, which means I may receive a small commission, at no extra cost to you. I will use the earnings to feed my little dog Ciara 🙂
1.) Social Media Engagement Fail #10:
One of the Social Media engagements fails is if you’re posting only quotes. Many think that quotes get a lot of engagement, and partially it’s true. But if you keep posting quote after quote, your audience will get tired of it fast.
You need to mix your posts. Talk about your story, be funny, share the photos of your kids or pets. Make sure your audience doesn’t get tired of seeing your posts.
Most importantly you need to remember that your audience wants to be entertained. When they get bored, they stop following you. And we don’t want that, right? 😉
2.) Engagement fail #9 is:
BORING! Did you ever see a profile that was just boring? They post every once in a while and they share stuff that no one is interested in. To keep your audience happy, you need to get to know them first.
Be honest, do you know who your targeted audience is? If your answer is NO, then we have a problem. But don’t worry, we are going to solve it 🙂
If you want to stop wasting your time with the wrong people, then you need my Freebie that will help you get to know your targeted audience. You can get it here now.
3.) Here is fail #8:
Sharing posts from other people. Don’t get me wrong, sharing once in a while is ok. But most of the posts should be yours. You need to be promoting yourself because you are your brand!
For example, I had a Facebook friend who was doing Social Media engagement mistake #9 & #8. He was sharing posts from others and those posts were about weather.
Facebook or any other Social Media platform is not a weather platform and people don’t want to see that kind of posts every day.
4.) Social Media engagement fail #7:
If you have been making LoOoOooOong posts, then you are not doing it right. People come on Social Media because they want to see what others are up to, but most will never read your long post.
Let’s be honest, we are all super busy and that’s why not a lot of people have time to read longer posts. So if you want to boost your engagement, start writing short posts and use videos to share a longer story.
5.) Here is fail #6:
If you go emoji-less, you are not doing yourself a favor. What do I mean? I’ll explain 🙂 Most emojis are colorful and a post without them seems so plain. To attract more people, you have to bring a pop of color.
Start using emojis, play around with them, put them all over your post (not too much), and try to be funny. That always works 🙂
6.) Social Media engagement fail #5:
You probably heard this before: “A picture is worth a thousand words”. And it is really true. Start using pictures with vibrant colors and watch your engagement grow.
What I also noticed is that a selfie works best every time. You need to smile on the picture and have good lighting so that your audience can see you clearly.
I mean who wouldn’t love to see that cute face of yours 🙂 Try it out today and let me know how it works out for you 🙂
7.) Check out engagement fail #4:
Avoid spreading negativity and hate. I know it can be hard sometimes to hold yourself back, but there is already too much negativity and frankly, people are tired of it.
It will destroy your reputation, and you probably know how hard it is to build it up again. Don’t be known as a “Negativity Chick”.
Focus on positive stuff, spread love, and happiness. Express gratitude and you will see more people will engage with your posts.
8.) Social Media engagement fail #3:
Are you guilty of not being consistent? That is a BIG, I mean HUGE factor of not having engagement. Most importantly, you need to be different than most entrepreneurs, and being consistent is being different.
Meanwhile, other entrepreneurs are posting here and there, you are in the newsfeed all the time. Guess who is going to get more engagement over time? Yes, you guessed it – YOU, hooray! 🙂
But if you are super busy, there is another solution for you. It’s called TASSI. This tool has pre-made posts (text & photos + you can include your logo in photos) and you can schedule them whenever you want. You also get a monthly social media calendar.
And the price? Don’t worry because it won’t break your bank. It’s only $47 per month! That’s $1.6 per day. You will save up a lot of time and you’ll still be present on Social Media every day. So get TASSI here, and enjoy more free time.
9.) Engagement fail #2:
Maybe you’re struggling to come up with new exciting and engaging posts. A lot of entrepreneurs certainly have that problem. But you don’t have to be one of them.
I wrote a blog post about 120 Killer Social Media Content Ideas Your Audience Will Love that you can read here. In addition to that, I also created a Freebie 20 Creative Ways To Share Your Content On Social Media. Grab it HERE now.
10.) And finally – Biggest Social Media engagement fail #1:
You need to put in some work. Your engagement won’t grow if you won’t engage in other people’s posts. But I’m not talking just about liking. You need to comment too.
Above all, commenting is the most important part because you will share your thoughts and your audience will get to know you. But don’t be one of those people who just comment “Good Morning”.
To sum up: don’t be lazy 😉
Did you get some value from this blog post about 10 Reasons Why You’re Failing To Get Social Media Engagement? I hope you did because every week I put my whole heart into giving you the most amazing tips and strategies that help you succeed in your business.
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