Selling on Social Media can be challenging. There is more competition because people are starting to trust Online Marketing.
How many similar products do you see on the market? Probably tons and tons, right? So how can you get noticed? That’s what we are going to talk about in this blog post.
If you have been struggling with making sales online, then you should definitely read everything below and take notes.
How To Write Effective Posts That Sell
1.) First build relationships
That is the key to success in making money online. Without your audience trusting you, there won’t be any sales. And how do you build a relationship through posts and videos?
The most powerful strategy that works is; sharing your story. Tell your audience how your products helped you. You have to “press” on their emotions because people buy with them. Inspire them, and show them what is possible.
So maybe you’re wondering: “But what if I don’t have a story yet?”
You can talk about your customer’s wins or someone who inspires you. There are always some people in your industry that had a lot of success and inspirational stories.
2.) Be consistent
Consistency is another key to your success. That’s why it’s important to choose one social media platform and build it up to the point where you have many followers who trust you.
So which social media platform will you choose? Facebook, Instagram, Pinterest…?
First, decide where you will be consistent, and then learn how to do social media marketing the right way.
3.) Include words that sell
It’s a no-brainer you should use words that sell. Why? Well because they sell. But be careful to not overuse them! That would look too spammy and not natural.
Here are some powerful words that sell:
– You (it’s always about your customers)
– Imagine (make them go into their emotions)
– Because (no, I’m not kidding – it is a powerful word that sells)
– Unique (we all are 😉 )
– Breakthrough (we all want one or more 😉 )
– Exciting
– Special
– Now
– New
There are many more but you can check them out here.
4.) Don’t share your links
Oh yes, we all made this mistake once or twice, but now it’s time to stop. And here is why:
– Social media platforms hate it because you send people to another site
– And you seem desperate to make a sale
Guess what’s better than this “spam the link everywhere strategy”. It’s called BUILDING CURIOSITY.
Have you ever seen a business owner who didn’t share a link or the name of the products or company? And they made an interesting post that made you curious. What happened next?
In most cases, if you are interested, you reach out to them. And that is where the magic happens.
When someone shows interest in what you promote, you can connect with them on a deeper level over Messenger. By building trust, you can make sales fast.
5.) Grow your engagement
Why is social media engagement so important? Well, it’s because the more likes and comments you get, the more people you will reach with your posts.
And traffic is exactly what you need. You can learn how to get massive Facebook engagement, just click here.
6.) Use urgency
For example: if your products are 50% off for one week, then tell your audience that they have to hurry up. The deal will be there for ONLY one week and they have to take action NOW.
But before you share that with them, you should share your story about how the products changed your life or someone else’s. You have to get your audience in tune with their emotions. That will increase sales.
It’s ok if you can’t use urgency. That’s not the only option to get sales. Like I said before, storytelling can help you sell more.
7.) Offer bonuses and freebies
This is another great way to increase sales. And don’t worry if your company doesn’t provide bonuses and freebies. You can easily make them yourself.
I’ll give you an example here (health & fitness niche):
If you’re in this niche, you can give them a free bonus which can be a one-week meal plan, recipes for green shakes, which workouts work best for weight loss, and more.
But how can you make them yourself? In the video below I show you an easy way to make freebies that you can then share with people who buy from you, or even if you want to grow your email list:
CONCLUSION
You can make killer posts that will sell your products like crazy. In this article, you learned 7 different ways how to do so. I hope you took some notes and now it’s time for massive action.
Go through these 7 ways again and make sure you use them every time you make a business post. Be consistent, keep going, and don’t quit.
Before you go, snatch these 9+ Years of Social Media Content Ideas
– You’ll get 3 content calendars packed with 1260 caption templates to plan with ease.
– 579 bonus captions to engage, educate, and sell effortlessly.
Petra Šranc (CEO of Big Income Paradise) is passionate about teaching female entrepreneurs how to do Social Media Marketing to grow their business online. She also focuses on teaching Social Media content tactics to skyrocket traffic, leads, and sales. 
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