Social Media Holidays For 2022 + Free Content Calendars

Did you know you can use Social Media holidays to grow your business? You might think I’m kidding, but I’m super serious. I’ll explain…

Not many entrepreneurs and business owners celebrate these holidays. But you are different! With this extensive list, you would easily stand out from the crowd on Social Media. Sounds great, right?

However, there is still one huge challenge that you have.

Coming up with content ideas! But you don’t have to worry about that because you will get FREE monthly Social Media Challenges that have all the posts planned out for you!

But that’s not all I’m going to give you. Here’s an overview of what you will get from my article:

best holidays you can celebrate on Social Media,

monthly Social Media challenges with content calendars,
and marketing ideas for each month!

With this one blog post, you’ll be ready to kickstart each month and achieve your business goals!

A Complete List Of Social Media Holidays

This post includes affiliate links to products I love and recommend, meaning I may receive a small commission at no extra cost to you. Please read full disclosure for more information.

Why You Should Celebrate Social Media Holidays:

As I said before, you will stand out from the crowd. It’s logical that you will look different if you do something that most business owners don’t.

Celebrating Social Media holidays is one of those things. Yes, it’s true that most people celebrate those big holidays, and they create 4th of July captions, Christmas posts, and Halloween content…

However, how many do you see celebrating Social Media Day (which is on the 30th of June)? Well, I celebrated it, and this is what one of my Facebook group members said:

When most people zig, you should zag. That’s how you build a strong brand and business. So now that you know that, let’s look at how to use the holidays.

How To Use Holidays To Grow Your Business:

You will need to sit down for a moment and come up with some holiday content ideas. Just mentioning the holiday and saying “Happy National Hugging Day” – won’t cut it.

There are many things you can do. Maybe make a freebie for Halloween, or create a haunted house and take your audience with you through a live video.

Think in terms of something fun, unique, and valuable. It might take you some time to come up with amazing content ideas; however, it will pay off.

But I know you’re super busy, so if you want to save time and create amazing posts that will increase your engagement, followers, and sales, then check out the 7+ Years of Social Media Content Ideas.

The Ultimate Social Media Content Bundle

January Social Media Holidays & Hashtags:

January 1: New Year’s Day – #newyearscelebration
January 3: Festival of Sleep Day – #sleepday

January 13: Make Your Dream Come True Day – #makeyourdreamcometrue
January 17: Martin Luther King Jr. Day – #martinlutherking
January 20: Get to Know Your Customers Day – #gettoknowyourcustomersday

January 21: National Hugging Day – #nationalhuggingday
January 24: Compliment Day – #nationalcomplimentday
January 26: Spouses Day – #nationalspousesday

January 31: Inspire Your Heart With Art Day – #artday

January Social Media Ideas:

Check out these 100+ Killer January Social Media Ideas + Free Content Calendar

January Marketing Ideas:

You can start the new year with a bang – or should I say with a discount. Everybody loves to save some money, especially at the beginning of the year.

For “Make Your Dream Come True Day,” you can create a giveaway. Your followers probably want one of your products, so make their dreams come true and give it away. They’ll love you for that.

A Social Media holiday like “Get to Know Your Customers Day” is perfect for poll questions. Ask them something you want to know about them. Don’t forget to take notes because they will help you create new, relevant content in the future.

Do you have a dream? Well, share it on “Martin Luther King Jr. Day.” You can talk about any dream (goal) you have. Inspire your followers.

You already know what to do for “Compliment Day.” However, instead of giving the same old compliments, find something new and interesting about your followers, and mention that.

February Social Media Holidays & Hashtags:

February 1: Chinese New Year – #chinesenewyear2023
February 2: Groundhog Day – #groundhogday
February 5: International Eat Ice Cream for Breakfast Day – #icecreamforbreakfast

February 7: Send a Card to a Friend Day – #sendacard
February 9: National Pizza Day – #nationalpizzaday
February 11: National Make a Friend Day – #makeafriend

February 13: Super Bowl Sunday – #superbowlsunday
February 14: Valentine’s Day – #valentinesday
February 17: Random Acts of Kindness Day – #randomactsofkindnessday

February 18: National Drink Wine Day – #nationaldrinkwineday
February 20: Love Your Pet Day – #loveyourpetday
February 21: President’s Day – #presidentsday

February 22: Be Humble Day – #behumble

February Social Media Ideas:

Get 100+ Killer February Social Media Ideas + Free Content Calendar

February Marketing Ideas:

Offer an early spring discount on “Groundhog Day” or free shipping. You choose.

You shouldn’t miss “Super Bowl Sunday.” On this day, you can have a game day giveaway. It will be fun for everybody.

Never say you already have enough friends. On “Make a Friend Day,” follow or add more people to your Social Media. Get to know them better and build amazing relationships. That’s how great businesses are built.

Can “Valentine’s Day” marketing ideas make your followers fall in love with you? YES! How? Well, that’s simple – with a super-duper valuable freebie. Do thorough research about what they are struggling with.

“Random Acts of Kindness Day” is perfect for helping your followers. You can do it through Messenger or even on a live video.

It would be a crime to miss “Love Your Pet Day.” Our pets are our family, and I’m sure your followers agree. So ask them to share photos of their pets. It’s going to be cuteness and Social Media engagement overload. I call that a SUPER-WIN. What about you?

March Social Media Holidays & Hashtags:

March 1: World Compliment Day – #compliments
March 4: Employee Appreciation Day – #employeeappreciationday
March 8: International Women’s Day – #internationalwomensday

March 10: International Day of Awesomeness – #dayofawesomeness
March 17: Saint Patrick’s Day – #saintpatricksday
March 20: International Day of Happiness – #internationaldayofhappiness

March 20: First Day Of Spring – #firstdayofspring
March 23: National Puppy Day – #nationalpuppyday
March 29: National Mom and Pop Business Owners Day – #nationalmomandpopbusinessownersday

March Social Media Ideas:

Check out these 100+ Killer March Social Media Ideas + Free Content Calendar

March Marketing Ideas:

If you have a team that is working hard to help you build your business, then you should celebrate “Employee Appreciation Day.” Talk about your team and how grateful you are for them.

It’s our day, ladies. “International Women’s Day” is great for connecting with other lady bosses. Inspire and motivate them by sharing your powerful story or girl boss quotes.

“Saint Patrick’s Day” is great for giving discounts or offering free shipping. Include interesting Saint Patrick’s Day graphics, and you’re good to go.

On the “First Day Of Spring,” you can talk about setting up spring goals. Inspire your followers to share some of their goals with you.

If you have a business, then “National Mom and Pop Business Owners Day” is definitely something you should celebrate. Maybe with a discount or even with a giveaway.

You might also love to read: 100+ Killer Spring Instagram Captions For Boosting Your Engagement.

April Social Media Holidays & Hashtags:

April 1: April Fools Day – #aprilfoolsday

April 7: World Health Day – #worldhealthday
April 10: National Sibling Day – #nationalsiblingday
April 11: National Pet Day – #nationalpetday

April 14: International Moment of Laughter Day – #laughing
April 16: Husband Appreciation Day – #husbandappreciationday
April 17: Easter Sunday – #eastersunday

April 22: Earth Day – #earthday2020
April 27: Tell a Story Day – #tellastory

April Social Media Ideas:

Here are 100+ Killer April Social Media Ideas + Free Content Calendar

April Marketing Ideas:

“World Health Day” is perfect for everyone who is in the health and fitness industry. On this day, you can give away a freebie and grow your email list. If you don’t know what kind of freebie to create, then check out this huge list of 81 lead magnet examples.

You can do so much on “Easter Sunday.” Host a giveaway or grow your email list by sharing a valuable freebie. You can also have a discount on one of your products. There are no limits – you can even dress up as a bunny and host a free masterclass (that would be interesting hehe).

If you’re someone like me who loves to joke around and make people laugh, then don’t miss the “International Moment of Laughter Day.” Share a joke related to your niche, or talk about a funny story.

“Tell a Story Day” is perfect for telling stories (duh!). Here’s your chance to share an emotional story and inspire your followers. To get the best results, follow this 8-step storytelling formula.

May Social Media Holidays & Hashtags:

May 1: May Day – #mayday
May 2: Brothers and Sisters Day – #brothersandsisters

May 5: Cinco de Mayo Day – #cincodemayo
May 6: International No Diet Day – #nodietday
May 8: Mother’s Day – #mothersday

May 15: International Day of Families – #internationaldayoffamilies
May 20: Be a Millionaire Day – #millionairelife
May 30: Memorial Day – #memorialday

May 31: World No Tobacco Day – #worldnotobaccoday

May Social Media Ideas:

Check out these 100+ Killer May Social Media Ideas + Free Content Calendar

May Marketing Ideas:

You can’t go wrong with a giveaway on “May Day.” Well, to be honest, you can never go wrong with a giveaway.

If you are in the health and fitness niche, then don’t forget “International No Diet Day.” It’s perfect for sharing a freebie with healthy dessert recipes. Make it yummy and sweet for your followers.

On “Mother’s Day,” talk about your struggles as a mom and a small business owner. Share your best tips on how to balance life and business. Every mom will appreciate it.

RELATED BLOG POST: 43 MOTHER’S DAY POSTS FOR FACEBOOK

If you want to become a millionaire, then “Be a Millionaire Day” is something you should celebrate. Talk about why you want to become a millionaire and how you are going to help others when that happens. Show your followers you are there to help them, not just to collect their money and run.

For “Memorial Day,” you can give your followers a discount and tell them you are going to donate some of the money to a specific charity. And, of course, the charity has to be related to the holiday.

June Social Media Holidays & Hashtags:

June 1: National Say Something Nice Day – #saysomethingnice
June 3: National Donut Day – #nationaldonutday
June 5: World Environment Day – #worldenvironmentday

June 8: Best Friend Day – #bestfriendday
June 15: Smile Power Day – #smilepower
June 17: Eat Your Vegetables Day – #eatyourvegetables

June 19: Juneteenth Day – #juneteenth
June 19: Father’s Day – #fathersday
June 21: First Day Of Summer – #firstdayofsummer

June 21: National Selfie Day – #nationalselfieday
June 23: Let it Go Day – #letitgo
June 26: Forgiveness Day – #forgiveness

June 29: Hug Holiday – #hugday
June 30: Social Media Day – #socialmediaday

June Social Media Ideas:

Check out these 100+ Killer June Social Media Ideas + Free Content Calendar

June Marketing Ideas:

Yummy, it’s “National Donut Day.” You don’t need to give away donuts, but if you will, don’t forget about me. On a more serious note, a sweet giveaway or a yummy valuable freebie would be a good move from your side.

If you notice your Social Media engagement is going down, celebrate “Smile Power Day.” How? By taking a photo of yourself with a big beautiful smile. Selfies usually boost engagement.

We should all celebrate “Juneteenth Day.” Let’s step together, support our black friends, and fight against racism! Share why love is better than hate.

“First Day Of Summer” can be celebrated with a hot discount on all of your products. Make the summer even hotter!

RELATED BLOG POST: 17 SUMMER MARKETING IDEAS FOR SOCIAL MEDIA

Let’s not forget about “Father’s Day”. Maybe you had a painful childhood as I did (my dad was not around much); however, you can still share the love for all the dads out there.

On “National Selfie Day,” you should definitely share your photo. That will boost your Social Media engagement. But don’t just post a selfie. Talk about your story or share a quick tip.

Yes, there is such a thing as “Social Media Day.” And it’s a perfect day to share some exclusive Social Media tips that will help your followers grow their business.

July Social Media Holidays & Hashtags:

July 1: International Joke Day – #funnyjokes
July 4: Independence Day – #independenceday

July 5: Work-a-Holic Day – #workaholic
July 7: World Chocolate Day – #chocolateday
July 15: National Give Something Away Day – #giveawaytime

July 15: Get to Know Your Customers Day – #gettoknowyourcustomersday
July 17: World Emoji Day – #worldemojiday
July 17: National Ice Cream Day – #nationalicecreamday

July 26: All or Nothing Day – #allornothing
July 26: Aunts and Uncles Day – #auntsanduncles
July 30: International Day of Friendship – #internationaldayoffriendship

July 31: National Mutt Day – #nationalmuttday

July Social Media Ideas:

Check out these 100+ Killer July Social Media Ideas + Free Content Calendar

July Marketing Ideas:

What can you do for “Independence Day?” It’s simple – have a one-day flash sale. That can definitely make you some extra money.

RELATED BLOG POST: 4TH OF JULY CAPTIONS FOR INSTAGRAM TO HELP YOU BOOST ENGAGEMENT

“National Give Something Away Day” is perfect for giveaways or creating a lead magnet and sharing it. Surprise your followers, and they will love you even more.

Don’t forget about “Get to Know Your Customers Day.” They are the soul of your business, so make them feel special. Ask them questions, or give them something for free.

Do you love emojis? They are fun to use, so on “World Emoji Day,” you can ask your followers which is their favorite emoji. This will boost your Social Media engagement.

Woohoo, it’s “Aunts and Uncles Day!” I became a proud aunt in 2019 and upgraded to auntie 2.0 in 2021. Aunts and uncles are a part of our family, so it’s a perfect day to share a valuable lesson they taught you.

“International Day of Friendship” can be an amazing day to show your followers you are their friend. Talk about how much they mean to you.

August Social Media Holidays & Hashtags:

August 5: Work Like a Dog Day – #workinglikeadog
August 7: Friendship Day – #friendshipday
August 7: Sister’s Day – #sistersday

August 8: International Cat Day – #internationalcatday
August 9: Book Lovers Day – #bookloversday
August 10: Lazy Day – #lazyday

August 11: Son and Daughter Day – #sonanddaughter
August 15: Relaxation Day – #relaxationday
August 16: National Tell a Joke Day – #nationaltellajokeday

August 19: World Photography Day – #worldphotoday
August 26: National Dog Day – #nationaldogday

August Social Media Ideas:

Check out these 100+ Killer August Social Media Ideas + Free Content Calendar

August Marketing Ideas:

If you don’t have a sister, but most of your followers are women, then you can still celebrate “Sister’s Day.” Inspire your entrepreneurial sisters to step together and help each other out. But of course, you need to take the first step.

As entrepreneurs, we have to read personal development books. So on “Book Lovers Day,” share your favorite book and talk about it.

Do you want to take a break from all the business stuff? Then “Lazy Day” is perfect for you (and me – hey, I need it, too 😉 ). Make a quick post telling your followers you are taking a day off.

And now, back to work! You should make an emotional post about your kids because it’s “Son and Daughter Day.” Most of your followers will definitely relate.

It’s time to be funny. On “National Tell a Joke Day,” you can share any joke (it can be related to your niche or not – it doesn’t matter).

Dogs can teach us many things, that’s why on “National Dog Day,” you should share a story about what you learned for your dog. If you don’t have a dog, just skip this idea, or hey…get a dog 😉

September Social Media Holidays & Hashtags:

September 5: Labor Day – #laborday
September 6: Fight Procrastination Day – #noprocrastination

September 6: Read a Book Day – #readabookday
September 11: Patriot Day – #patriotday
September 11: National Grandparent’s Day – #nationalgrandparentsday

September 13: Positive Thinking Day – #positivethinkingonly
September 18: National Women’s Friendship Day – #femalefriendship
September 21: International Peace Day – #internationalpeaceday

September 21: World Gratitude Day – #worldgratitudeday
September 22: Business Women’s Day – #womeninbusinessrock
September 22: First Day of Fall – #firstdayoffall

September Social Media Ideas:

Check out these 100+ Killer September Social Media Ideas + Free Content Calendar

September Marketing Ideas:

On “Fight Procrastination Day,” share the top 3 tips that will help your followers stop procrastinating. You can also share your own experience with procrastination.

“Labor Day” is perfect for shopping, so offer a discount or free shipping on your products. Another great idea is a contest.

Positive thinking is a big part of success. That’s why “Positive Thinking Day” is great for sharing advice about how to stay positive in negative situations.

You should always be grateful, especially on “World Gratitude Day.” Talk about what you are thankful for and ask your followers to do the same.

It’s our day, ladies! Let’s celebrate “Business Women’s Day.” There are more and more successful women entrepreneurs in the business world, so talk about your favorite one who inspired you the most.

RELATED BLOG POSTS THAT YOU MIGHT BE INTERESTED IN:
– 15 Insanely Clever Fall Marketing Ideas For Your Business
– 145 Unique Fall Instagram Captions For Small Business

It’s the start of a new season – “First Day of Fall.” Perfect for a quick giveaway or a challenge.

October Social Media Holidays & Hashtags:

October 1: International Coffee Day – #internationalcoffeeday

October 5: Do Something Nice Day – #dosomethingnice
October 7: World Smile Day – #worldsmileday
October 13: National Train Your Brain Day – #trainyourbrain

October 14: National Dessert Day – #nationaldessertday
October 20: Get to Know Your Customers Day – #gettoknowyourcustomersday
October 22: Make a Difference Day – #makeadifferenceday

October 30: National Checklist Day – #checklist
October 31: Halloween – #halloweenday

October Social Media Ideas:

Jumpstart your month with these 100+ Killer October Social Media Ideas + Free Content Calendar

October Marketing Ideas:

Where are all my coffee lovers at? “International Coffee Day” is our day. So to celebrate it, share a funny selfie with coffee.

Do you want to build great relationships and trust with your followers? Then don’t miss the “Do Something Nice Day.” Ask them what they are struggling with most, and then help them out by providing valuable tips.

It’s “Get to Know Your Customers Day” again. You can create a poll question. Ask them what they want to learn more about or any other questions to get to know them better.

“Halloween” can be really great for your business growth. You can dress up and make a live video, give a discount, or anything else. If you want to spook your sales through the roof, then read my blog post with 17 Killer Halloween Marketing Ideas to Sell More Digital Products.

And you might love to read:

100+ Free Halloween Instagram Captions To Help You Stand Out Of The Crowd

November Social Media Holidays & Hashtags:

November 1: National Author’s Day – #nationalauthorsday

November 10: National Forget Me Not Day – #forgetmenot
November 11: Veterans Day – #veteransday
November 13: World Kindness Day – #worldkindnessday

November 15: Entrepreneurs Day – #nationalentrepreneursday
November 24: Thanksgiving – #thanksgivingday
November 25: Black Friday – #blackfriday

November 26: Small Business Saturday – #smallbusinesssaturday
November 27: Advent Season – #adventseason
November 28: Cyber Monday – #cybermonday

November Social Media Ideas:

Check out these 100+ Killer November Social Media Ideas + Free Content Calendar

November Marketing Ideas:

“Veterans Day” shouldn’t be about business. Show that you care about military veterans. Talk about bravery and gratitude towards them.

Share your best entrepreneur tips on “Entrepreneurs Day.” Help out your followers to achieve more success in their business. After all, value is what they want from you.

On “Thanksgiving,” it’s obvious you are going to talk about what you are thankful for. But besides saying you are grateful for your followers, you can actually show them that by having a giveaway.

“Black Friday” is all about good deals. And because “Small Business Saturday” and “Cyber Monday” are right after, you should have a 4-day special discount on your products.

December Social Media Holidays & Hashtags:

December 1: World Aids Awareness Day – #aidsawareness
December 4: Santa’s List Day – #santaslist
December 6: Saint Nicholas Day – #saintnicholas
December 9: Christmas Card Day – #christmascards
December 18: Hanukkah Begins – #hanukkah
December 21: First Day of Winter – #firstdayofwinter
December 24: Christmas Eve – #christmaseve
December 25: Christmas – #christmasday
December 31: New Year’s Eve – #newyearseve

December Social Media Ideas:

Check out these 100+ Killer December Social Media Ideas + Free Content Calendar

December Marketing Ideas:

RELATED BLOG POST: 200+ Killer Christmas Captions For Your Business

You should definitely plan for “Christmas Card Day.” If you want to make a great impression on other entrepreneurs, why not send them a Christmas card? Everyone is sending emails, so be different.

Brace yourself; winter is coming! It’s the “First Day of Winter,” and it’s cold outside. So why not make your followers warm with a hot giveaway?

Have a whole week of great deals before “Christmas.” Make it a no-brainer for your followers to buy from you. But don’t have 60-80% discounts. It will have a counter effect, and people won’t buy because high discounts usually mean low quality. Instead, create bundles, add additional value to them, and have a 20-30% discount.

You might be interested in these blog posts:
– How To Effortlessly Increase Holiday Sales (25 Clever Ways)
– 120+ Free Holiday Social Media Posts For Your Business
– 160+ Special Winter Content Ideas For Digital Entrepreneurs
– Unique Winter Marketing Ideas to Boost Your Digital Business

Conclusion:

Growing your business can be really challenging because there are more and more people working online. It can be hard to stand out from the crowd.

However, with these Social Media holidays and marketing ideas, you are prepared and ready to conquer the online world.

Save this blog post for fast access when you need it. Plan your content ahead, and you will start seeing amazing results in your business.

And before you go, don’t forget to grab the 7+ Years of Social Media Content Ideas.

Please share this article to help other digital marketers 💜

Petra Šranc (CEO of Big Income Paradise) is passionate about teaching female entrepreneurs how to do Social Media Marketing to grow their business online. She also focuses on teaching Social Media content tactics to skyrocket traffic, leads, and sales.