Did you know you can use Social Media holidays to grow your business? You might think I’m kidding but I’m super serious (which rarely happens hehe). So let me explain…

Not many entrepreneurs and business owners celebrate these holidays. But you are different and would easily stand out from the crowd on Social Media. Sounds great, right? Because it is.

So in this blog post, you will find the best holidays you can celebrate on Social Media. I also included marketing ideas for each month, and some Social Media freebies that will help you get more engagement, followers, and sales.

Before you continue reading about the holidays, I would love to connect and get to know you. So I invite you to our Big Income Paradise coaching group where you will learn about Social Media, Pinterest Marketing and so much more.

Big Income Paradise FREE Marketing Coaching Group

This post includes affiliate links to products I really love and recommend, which means I may receive a small commission, at no extra cost to you. I will use the earnings to maintain my blog and business.

Why You Should Celebrate Social Media Holidays:

Like I said before, you will stand out from the crowd. It’s logical that you will look different if you do something that most business owners don’t.

Celebrating Social Media holidays is one of those things. Yes, it’s true that most people celebrate those big known holidays like the 4th of July, Christmas…

However, how many do you see celebrate Social Media Day (which is on the 30th of June)? Well, I celebrated it and right away someone commented that he didn’t know there was such a thing.

When most people zig, you should zag. That’s how you stand and build a strong brand and business. So now that you know that, let’s look at how to use the holidays.

How To Use Holidays To Grow Your Business:

You will need to sit down for a moment and come up with some holiday content ideas. Just mentioning the holiday and saying “Happy National Hugging Day” – won’t cut it.

There are many things you can do. Maybe make a freebie for Halloween, or create a haunted house and take your audience with you through a live video.

Think in terms of something fun, unique, and valuable. It might take you some time to come up with amazing content ideas, however, it will pay off.

However, I know you’re super busy, so if you want to save time and create amazing posts that will increase your engagement, followers, and sales, then check out The Ultimate Social Media Content Bundle.

A Solution For Busy Entrepreneurs To Create Valuable, Engaging Content And Grow Your Business FAST!

January Social Media Holidays & Hashtags:

January 1: New Year’s Day – #newyearscelebration
January 3: Festival of Sleep Day – #sleepday
January 13: Make Your Dream Come True Day – #makeyourdreamcometrue
January 16: Get to Know Your Customers Day – #gettoknowyourcustomersday
January 20: Martin Luther King Jr. Day – #martinlutherking
January 21: National Hugging Day – #nationalhuggingday
January 24: Compliment Day – #nationalcomplimentday
January 25: Chinese New Year – #chinesenewyear2020
January 26: Spouses Day – #nationalspousesday
January 31: Inspire Your Heart With Art Day – #artday

January Social Media Holidays - by Big Income Paradise

January Marketing Ideas:

You can start the new year with a bang – or should I say with a discount. Everybody loves to save some money, especially at the beginning of the year.

For “Make Your Dream Come True Day” you can create a giveaway. Your followers probably want one of your products so make their dream come true and give it away. They’ll love you for that.

A Social Media holiday like “Get to Know Your Customers Day” is perfect for poll questions. Ask them something you want to know about them. Don’t forget to take notes because they will help you create new, relevant content in the future.

Do you have a dream? Well, share it on “Martin Luther King Jr. Day.” You can talk about any dream (goal) you have. Inspire your followers.

You already know what to do for “Compliment Day.” However, instead of giving the same old compliments, find something new and interesting about your followers, and mention that.

February Social Media Holidays & Hashtags:

February 1: International Eat Ice Cream for Breakfast Day – #icecreamforbreakfast
February 2: Groundhog Day – #groundhogday
February 2: Super Bowl Sunday – #superbowlsunday
February 7: Send a Card to a Friend Day – #sendacard
February 9: National Pizza Day – #nationalpizzaday
February 11: Make a Friend Day – #makeafriend
February 14: Valentine’s Day – #valentinesday
February 17: President’s Day – #presidentsday
February 17: Random Acts of Kindness Day – #randomactsofkindnessday
February 18: National Drink Wine Day – #nationaldrinkwineday
February 20: Love Your Pet Day – #loveyourpetday
February 22: Be Humble Day – #behumble
February 29: Leap Day – #leapday

February Social Media Holidays - by Big Income Paradise

February Marketing Ideas:

Offer an early spring discount on “Groundhog Day” or free shipping. You choose.

You shouldn’t miss “Super Bowl Sunday.” On this day you can have a game day giveaway. It will be fun for everybody.

Never say you already have enough friends. On “Make a Friend Day” follow or add more people to your Social Media. Get to know them better and build amazing relationships. That’s how great businesses are built.

Can “Valentine’s Day” marketing ideas make your followers fall in love with you? YES! How? Well, that’s simple – with a super-duper valuable freebie. Do thorough research about what they are struggling with.

“Random Acts of Kindness Day” is perfect for helping your followers. You can do it through messenger or even on a live video.

It would be a crime to miss “Love Your Pet Day.” Our pets are family too and I’m sure your followers think the same way. So ask them to share the photos of their pets. It’s going to be cuteness and Social Media engagement overload. I call that a SUPER-WIN. What about you?

March Social Media Holidays & Hashtags:

March 1: World Compliment Day – #compliments
March 6: Employee Appreciation Day – #employeeappreciationday
March 8: International Women’s Day – #internationalwomensday
March 10: International Day of Awesomeness – #dayofawesomeness
March 13: Friday the 13th – #fridaythe13th
March 17: Saint Patrick’s Day – #saintpatricksday
March 20: International Day of Happiness – #internationaldayofhappiness
March 20: First Day Of Spring – #firstdayofspring
March 23: National Puppy Day – #nationalpuppyday
March 29: National Mom and Pop Business Owners Day – #nationalmomandpopbusinessownersday

March Social Media Holidays - by Big Income Paradise

March Marketing Ideas:

If you have a team that is working hard to help you build your business, then you should celebrate “Employee Appreciation Day.” Talk about your team and how grateful you are for them.

It’s out day ladies. “International Women’s Day” is great for connecting with other lady bosses. Inspire and motivate them by sharing your powerful story.

Saint Patrick’s Day” is great for giving discounts or offer free shipping. Include an interesting Saint Patric’s day graphics and you’re good to go.

On the “First Day Of Spring,” you can talk about setting up spring goals. Inspire your followers to share some of their goals with you.

If you have a business, then “National Mom and Pop Business Owners Day” is definitely something you should celebrate. Maybe with a discount or even with a giveaway.

April Social Media Holidays & Hashtags:

April 1: April Fools Day – #aprilfoolsday
April 7: World Health Day – #worldhealthday
April 10: National Sibling Day – #nationalsiblingday
April 11: National Pet Day – #nationalpetday
April 12: Easter Sunday – #eastersunday
April 14: International Moment of Laughter Day – #laughing
April 16: National Stress Awareness Day – #nationalstressawarenessday
April 16: Get to Know Your Customers Day – #gettoknowyourcustomersday
April 18: Husband Appreciation Day – #husbandappreciationday
April 22: Earth Day – #earthday2020
April 27: Tell a Story Day – #tellastory

April Social Media Holidays - by Big Income Paradise

April Marketing Ideas:

“World Health Day” is perfect for everyone who is in the health and fitness industry. On this day you can give away a freebie and grow your email list.

You can do so much on “Easter Sunday.” Host a giveaway or grow your email list by sharing a valuable freebie. You can also have a discount on one of your products. There are no limits – you can even dress up as a bunny and host a free masterclass (that would be interesting hehe).

If you’re someone like me who loves to joke around and make people laugh, then don’t miss the “International Moment of Laughter Day.” Share a joke related to your niche, or talk about a funny story.

We all get stressed out sometimes, so on “National Stress Awareness Day” share your top tips on how you get rid of stress.

Never miss out on “Get to Know Your Customers Day.” Take a moment for your customers and ask them something to get to know them better.

“Tell a Story Day” is perfect for telling stories (duh!). Here’s your chance to share an emotional story and inspire your followers.

May Social Media Holidays & Hashtags:

May 1: May Day – #mayday
May 2: Brothers and Sisters Day – #brothersandsisters
May 5: Cinco de Mayo Day – #cincodemayo
May 6: International No Diet Day – #nodietday
May 10: Mother’s Day – #mothersday
May 15: International Day of Families – #internationaldayoffamilies
May 20: Be a Millionaire Day – #millionairelife
May 25: Memorial Day – #memorialday
May 31: World No Tobacco Day – #worldnotobaccoday

May Holidays - by Big Income Paradise

May Marketing Ideas:

You can’t go wrong with a giveaway on “May Day.” Well, to be honest, you can never go wrong with a giveaway.

If you are in the health and fitness niche, then don’t forget the “International No Diet Day.” It’s perfect for sharing a freebie with healthy dessert recipes. Make it yummy and sweet for your followers.

On “Mother’s Day” talk about your struggles as being a mom and a business owner. Share your best tips on how to balance life and business. Every mom will appreciate it.


If you want to become a millionaire, then “Be a Millionaire Day” is something you should celebrate. Talk about why you want to become a millionaire and how you are going to help others when that happens. Show your followers you are there to help them, not just to collect their money and run.

For “Memorial Day” you can give your followers a discount and tell them you are going to donate some of the money to a specific charity. And of course, the charity has to be related to the holiday.

June Social Media Holidays & Hashtags:

June 1: National Say Something Nice Day – #saysomethingnice
June 5: National Donut Day – #nationaldonutday
June 5: World Environment Day – #worldenvironmentday
June 8: Best Friend Day – #bestfriendday
June 15: Smile Power Day – #smilepower
June 17: Eat Your Vegetables Day – #eatyourvegetables
June 19: Juneteenth Day – #juneteenth
June 20: First Day Of Summer – #firstdayofsummer
June 21: Father’s Day – #fathersday
June 21: National Selfie Day – #nationalselfieday
June 23: Let it Go Day – #letitgo
June 26: Forgiveness Day – #forgiveness
June 29: Hug Holiday – #hugday
June 30: Social Media Day – #socialmediaday

June Social Media Challenge - Big Income Paradise

June Marketing Ideas:

Yummy, it’s “National Donut Day.” You don’t need to give away donuts, but if you will, don’t forget about me. On a more serious note, a sweet giveaway or a yummy valuable freebie would be a good move from your side.

If you notice your Social Media engagement is going down, celebrate the “Smile Power Day.” How? By taking a photo of yourself with a big beautiful smile. Selfies usually boost engagement.

We should all celebrate “Juneteenth Day.” Let’s step together, support our black friends, and fight against racism! Share why love is better than hate.

“First Day Of Summer” can be celebrated with a hot discount on all of your products. Make the summer even hotter!


Let’s not forget about “Father’s Day”. Maybe you had a painful childhood as I did (my dad was not around much), however, you can still share the love for all the dads out there.

On “National Selfie Day” you should definitely share your photo. That will boost your Social Media engagement. But don’t just post a selfie. Talk about your story or share a quick tip.

Yes, there is such a thing as “Social Media Day.” And it’s a perfect day to share some exclusive Social Media tips that will help your followers grow their business.

July Social Media Holidays & Hashtags:

July 1: International Joke Day – #funnyjokes
July 4: Independence Day – #independenceday
July 5: Work-a-Holic Day – #workaholic
July 7: Chocolate Day – #chocolateday
July 15: National Give Something Away Day – #giveawaytime
July 16: Get to Know Your Customers Day – #gettoknowyourcustomersday
July 17: World Emoji Day – #worldemojiday
July 19: National Ice Cream Day – #nationalicecreamday
July 26: All or Nothing Day – #allornothing
July 26: Aunts and Uncles Day – #auntsanduncles
July 30: International Day of Friendship – #internationaldayoffriendship
July 31: National Mutt Day – #nationalmuttday

July Social Media Challenge

July Marketing Ideas:

What can you do for “Independence Day?” It’s simple – have a one-day flash sale. That can definitely make you some extra money.


“National Give Something Away Day” is perfect for giveaways or freebies. Surprise your followers and they will love you even more.

Don’t forget about “Get to Know Your Customers Day.” They are the soul of your business, so make them feel special. Ask them questions, or give them something for free.

Do you love emojis? They are fun to use so on “World Emoji Day” you can ask your followers which is their favorite emoji. This will boost your Social Media engagement.

Woohoo, it’s “Aunts and Uncles Day!” I became a proud aunt in 2019 – that’s why all the excitement. Aunts and uncles are a part of our family too, so it’s a perfect day to share a valuable lesson they taught you.

“International Day of Friendship” can be an amazing day to show your followers you are their friend. Talk about how much they mean to you.

August Social Media Holidays & Hashtags:

August 2: Friendship Day – #friendshipday
August 2: Sister’s Day – #sistersday
August 5: Work Like a Dog Day – #workinglikeadog
August 8: International Cat Day – #internationalcatday
August 9: Book Lovers Day – #bookloversday
August 10: Lazy Day – #lazyday
August 11: Son and Daughter Day – #sonanddaughter
August 15: Relaxation Day – #relaxationday
August 16: National Tell a Joke Day – #nationaltellajokeday
August 19: World Photo Day – #worldphotoday
August 26: National Dog Day – #nationaldogday

August Social Media Challenge - by Big Income Paradise

August Marketing Ideas:

If you don’t have a sister, but most of your followers are women, then you can still celebrate “Sister’s Day.” Inspire your entrepreneurial sisters to step together and help each other out. Of course, you need to make the first step.

As entrepreneurs, we have to read personal development books. So on “Book Lovers Day” share your favorite book and talk about it.

Do you want to take a break from all the business stuff? Then “Lazy Day” is perfect for you (and me – hey I need it too 😉 ). Make a quick post telling your followers you are taking a day off.

And now back to work! You should make an emotional post about your kids because it’s “Son and Daughter Day.” Most of your followers will definitely relate to you more after this.

It’s time for being funny. On “National Tell a Joke Day” you can share any joke (related to your niche, or not – it doesn’t matter).

Dogs can teach us many things, that’s why on “National Dog Day” you should share a story about what you learned for your dog. If you don’t have a dog, just skip this idea, or hey…get a dog 😉

September Social Media Holidays & Hashtags:

September 6: Fight Procrastination Day – #noprocrastination
September 6: Read a Book Day – #readabookday
September 7: Labor Day – #laborday
September 11: Patriot Day – #patriotday
September 13: National Grandparent’s Day – #nationalgrandparentsday
September 13: Positive Thinking Day – #positivethinkingonly
September 20: National Women’s Friendship Day – #femalefriendship
September 21: International Peace Day – #internationalpeaceday
September 21: World Gratitude Day – #worldgratitudeday
September 22: Business Women’s Day – #womeninbusinessrock
September 22: First Day of Fall – #firstdayoffall

September Holidays - by Big Income Paradise

September Marketing Ideas:

On “Fight Procrastination Day” share the top 3 tips that will help your followers stop procrastinating. You can also share your own experience with procrastination.

“Labor Day” is perfect for shopping, so offer a discount or free shipping on your products. Another great idea is a contest.

Positive thinking is a big part of success. That’s why “Positive Thinking Day” is great for sharing advice about how to have stay positive in negative situations.

You should always be grateful, especially on “World Gratitude Day.” Talk about what you are thankful for and ask your followers to do the same.

It’s our day ladies! Let’s celebrate “Business Women’s Day.” There are more and more successful women entrepreneurs in the business world, so talk about your favorite one who inspired you the most.


It’s the start of a new season – “First Day of Fall.” Perfect for a quick giveaway or a challenge.

October Social Media Holidays & Hashtags:

October 1: International Coffee Day – #internationalcoffeeday
October 2: World Smile Day – #worldsmileday
October 5: Do Something Nice Day – #dosomethingnice
October 13: National Train Your Brain Day – #trainyourbrain
October 14: National Dessert Day – #nationaldessertday
October 15: Get to Know Your Customers Day – #gettoknowyourcustomersday
October 24: Make a Difference Day – #makeadifferenceday
October 30: National Checklist Day – #checklist
October 31: Halloween – #halloweenday

October Holidays for Social Media - by Big Income Paradise

October Marketing Ideas:

Where are all my coffee lovers at? “International Coffee Day” is our day. So to celebrate it, share a funny selfie with coffee.

Do you want to build great relationships and trust with your followers? Then don’t miss the “Do Something Nice Day.” Ask them what they are struggling with most and then help them out by providing valuable tips.

It’s “Get to Know Your Customers Day” again. You can create a poll question. Ask them what do they want to learn more about or any other question to get to know them better.

“Halloween” can be really great for your business growth. You can dress up and make a live video, give a discount or anything else. If you want to spook your sales through the roof, then grab these Fun Halloween Marketing Ideas.

Fun Halloween Marketing Ideas - by Big Income Paradise

November Social Media Holidays & Hashtags:

November 1: National Author’s Day – #nationalauthorsday
November 7: Book Lovers Day – #bookloversday
November 10: National Forget Me Not Day – #forgetmenot
November 11: Veterans Day – #veteransday
November 13: Friday the 13th – #fridaythe13th
November 13: World Kindness Day – #worldkindnessday
November 17: World Peace Day – #worldpeaceday
November 17: Entrepreneurs Day – #nationalentrepreneursday
November 26: Thanksgiving – #thanksgivingday
November 27: Black Friday – #blackfriday
November 28: Small Business Saturday – #smallbusinesssaturday
November 29: Advent Season – #adventseason
November 30: Cyber Monday – #cybermonday

November Holidays for Social Media - by Big Income Paradise

November Marketing Ideas:

On “Book Lovers Day” you can talk about your favorite personal development book or any other book that helped you achieve success. Also, don’t forget to ask your followers which book changed their life.

“Veterans Day” shouldn’t be about business. Show that you care about military veterans. Talk about bravery and gratitude towards them.

Share your best entrepreneur tips on “Entrepreneurs Day.” Help out your followers to achieve more success in their business. After all, value is what they want from you.

On “Thanksgiving” it’s obvious you are going to talk about what you are thankful for. But besides saying you are grateful for your followers, you can actually show them that by having a giveaway.

“Black Friday” is all about good deals. And because “Small Business Saturday” and “Cyber Monday” are right after, you should have a 4 day special discount on your products.

December Social Media Holidays & Hashtags:

December 1: World Aids Awareness Day – #aidsawareness
December 1: Giving Tuesday – #givingtuesday
December 4: Santa’s List Day – #santaslist
December 6: Saint Nicholas Day – #saintnicholas
December 9: Christmas Card Day – #christmascards
December 10: Hanukkah Begins – #hanukkah
December 21: First Day of Winter – #firstdayofwinter
December 24: Christmas Eve – #christmaseve
December 25: Christmas – #christmasday
December 31: New Years Eve – #newyearseve

December Holidays for Social Media - by Big Income Paradise

December Marketing Ideas:

“Giving Tuesday” is self-explanatory so you know what to do. Host a giveaway or share a special new freebie and grow your email list.

You should definitely plan for “Christmas Card Day.” If you want to make a great impression on other entrepreneurs, why not send them a Christmas card. Everyone is sending emails, so be different.

Brace yourself, winter is coming! It’s the “First Day of Winter” and it’s cold outside. So why not make your followers warm with a hot giveaway?

Have a whole week of great deals before “Christmas.” Make it a no-brainer for your followers to buy from you. But don’t have 50-80% discounts. It will have a counter effect and people won’t buy because high discounts usually mean low quality. Instead, create bundles, add additional value to them, and have a 20-30% discount.


Growing your business can be really challenging because there are so many people now working online. It can be hard to stand out from the crowd.

However, with these Social Media holidays and marketing ideas, you are more prepared and ready to conquer the online world.

Save this blog post for fast access when you need it. Plan your content ahead and you will start seeing better results in your business.

And if you didn’t already get my freebie with 100 Social Media post ideas for boosting engagement, then grab it here. It will help you create Social Media content faster.

_100 Social Media Post Ideas for Engagement - By Big Income Paradise